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Talk-N-Angles, Radio Talk Show Hires Wehringer & Co. to Lead their Social Marketing Initiative

PRINCETON, NEW JERSEY – April 28, 2009 (PitchEngine) –a leading marketing professional with a “breakthrough marketing” systematic approach today announced their new client, Talk-N-Angles, a newly launched radio show available on 1460 am or live streaming audio available at www.wifi1460am.com 

Rita Strough, Co-Host, of Talk-N-Angles selected Wehringer & Company to handle their social marketing initiative. “Tracy from Wehringer & Company provided us with a social marketing strategic plan in order to help create a “rave” about our show.”, stated Rita Strough, Co-Host. Ms. Strough continues, “Throughout this process Wehringer & Company has shown that they are a leading consultant and have became my marketing arm so I can focus completely on running my show. Her expert knowledge with all social outlets will drive listnership both locally and globally over the Web.”

The company's President and CEO, Tracy A. Wehringer, has over 20 years of successful strategic marketing, including, business development, product marketing, PR/media, SEO/SEM, social marketing and general management experience across several vertical lines. Her strategy has been to find business opportunities where success depends on rapidly turning ideas into action through effective market understanding, product/offer definition, and marketing/sales execution. Tracy has a strong ability to create a vision for the client and execute marketing strategy. 

Wehringer & Co. utilizes breakthrough-marketing techniques to assist prospective clients and current clients reach their highest potential markets. The firm helps clients build smaller, focused, sustained, and high value campaigns to assist them to reach their best prospects – avoiding the costs and inefficiencies of missed opportunities.

For more information on Wehringer & Co, visit www.Wehringerandco.com, or contact Tracy A. Wehringer, Tracy@Wehringerandco.com

About Talk-N-Angles
We believe in Angels, and in making them known to as many people as possible. Without being seen, they are present in your life and their sole purpose is to assist you in every way imaginable. When you acknowledge your angels and invite them into your life consciously, your life begins to improve – first in little ways, then in much more significant ways. Listen live Thursdays from 4pm to 6pm beginning May 7, 2009. Streaming audio www.wifi1460am.com/ or on 1460 am. Listen to our show to have a good time, learn about angels, and to treat yourself to positive energy on a weekly basis. 
Talk-N-Angles Website: talknangels.webs.com/ style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Talk-N-Angles Blog: talknangels.webs.com/apps/blog/ 

Upcoming schedule: May 7, 2009 
Join Talk-N-Angles on Thursday, May 7, 2009 to hear their special guest, Nancy Tursi. Nancy is a psychic, medium and paranormal investigator with amazing abilities and can provide readings on the air for their callers!

About Wehringer & Co.
Wehringer & Co (www.Wehringerandco.com) is a marketing consulting firm offering clients a growth perspective using 20 years of highly competitive marketing experience. Focused on small to midsize companies, Wehringer & Co., offers operational experience and market development expertise to compel clients to visualize, build and activate growth strategies.

Follow on twitter: twitter.com/wehringerandco style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Sign up to receive the blog: http://www.blog.wehringerandco.com

You blog, you twitter, you're good at it. How do you answer people who say "I'm too busy to do all that stuff." Should they learn to do it, or give up and watch from the sidelines?

Here an analogy: Would you go to Tiger Woods and say, "You sure practice and play a lot of golf. How do you find the time?" Tiger is in the business of playing golf. I am in the business of marketing, and marketing means getting out there by blogging and tweeting.

This isn't about making friends, updating them on my feelings and life, and letting them know that my cat rolled over. If you wanted to play golf professionally, would you ask Tiger if you should learn the game or watch from the sidelines? What do you think he'd say? If you want to use social media for marketing, you need to approach it as a business skill like any other business skill.

What Is Groundswell?

What's The Social Technographics Profile Of Your Customers?

Companies often approach Social Computing as a list of technologies to be deployed as needed — a blog here, a podcast there — to achieve a marketing goal. But a more coherent approach is to start with your target audience and determine what kind of relationship you want to build with them, based on what they are ready for. You can use the tool on this page to get started.

Forrester's Social Technographics® classifies consumers into six overlapping levels of participation (see a presentation, 8 slides). Based on their survey data we can see how participation varies among different groups of consumers, globally.

Want to profile your customers? Ask me today.

Recent testimonials About Wehringer & Co. Consultancy

 Recent testimonials from the leading senior management at eHire.com: 



    Joe Sabrin, President & CEO, eHire.com

 (client)
    Joe hired you as a Business Consultant in 2008 {1}

Top qualities: Great Results, Expert, Good Value

“Professional, creative and a great marketing collaborator – Tracy from Wehringer and Co. is a leading consultant that I have worked with. No matter what the challenge, she rose to the occasion with flexibility and integrity. Tracy is a real pleasure to work with because she could take an idea and shape it into action. It is refreshing to work with a top-notch social marketing expert and I highly recommend Tracy’s work ethic.” April 23, 2009


Andrew O'Brien, Vice President, Product Management & Office Management, eHire.com, Inc. (client)
Drew hired you as a Business Consultant in 2008 {1}

"During my employment at eHire, I was very fortunate to be given the opportunity of working with Tracy, a talented individual who greatly helped with the marketing efforts of eHire's product. It was a true pleasure to work with not only such an energetic and resourceful marketer, but a brilliant-minded person. I would fully welcome the chance of working with Tracy again, and look forward to any crossing paths in the future." April 24, 2009 


The Future of Twitter

The Future of Twitter

Twitter is another tool to get in the middle of all those conversations that are taking place globally; another way of taking your message specifically to your segmented audience of readers, writers, and buyers who will help to pass along your message.  Right now many debates are taking place on where Twitter belongs within business; that answer is easy.  It is another tool that helps businesses join the conversation about their services/products; another touch point to keep top of mind with bloggers, readers, buyers, etc.  Segmentation is going to be critical - making sure your topic is important to your audience.  Now with Twitter become today's news on CNN, talk television shows, and hollywood, growth of this tool is inevitable.  Marketers will need to fold this tool, along with a strategic plan, into their overall marketing plan. 

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